Damien’s Download: A year we can be proud of
IABC Victoria President, Damien Batey, reflects on a fantastic 2015… for both IABC Victoria and Victorian communicators. When the moment for a collective deep breathe and [...]
From messaging strategy to business strategy
Writing all the way from San Diego, Cason Lane explains the importance for communicators to understand business strategy. The other day, the sales leader at a small technical firm [...]
Where videos succeed or fail
As a Senior Producer at New Mac Video Agency, Elizabeth McPherson is witness to the increasing popularity of video as part of the communications mix. She shares with us the way her agency [...]
Lessons for our day jobs
In late November, IABC Chapter Leaders and volunteers from around the Asia Pacific region came together in Sydney to share ideas, develop leadership skills, and importantly, build a [...]
Lights On with Michael Ambjorn
To end the year, we’re launching an exciting new IABC Victoria series… lights on. Each month, we’ll interview a prominent communicator about a ‘lights on’ [...]