Dionne Lew and Trevor Young took us on a journey full of great examples of what's happening at the cutting edge of "social" – I couldn't help but notice that both speakers dropped the word media (probably just me being a luddite!). While Australian businesses on the whole are lagging behind, there was definitely a sense within the room that as communications professionals we are perfectly placed to turn that around. I would highly recommend following the work of Dionne and Trevor via your favourite "social" platform – they both have some excellent insights to share.
Missed the twitter stream? Visit Storify for the collection of tweets, including images, from the night.
Event wrap-up provided by Deb Lemcke (Events Chair)
View some more great photos here.