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Senior Leaders Panel: The Future of Comms

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Keep your finger on the pulse and join us for an exclusive IABC Victoria webinar in partnership with Staffbase to explore 2025 trends and the future of comms - and learn how to influence your senior leadership.

Guest speaker

US-based Lara Dobson, Vice President of Product Marketing at Staffbase, will spotlight the 2025 Trends that will redefine how communication practitioners elevate their influence and ensure their CEO and Leadership Team are ready for 2025 and the future of work.

Panel

Our panel of senior communication leaders will discuss the trends and offer real-world, Australian-specific insights into how they drive influence with their c-suite. 

Our panel will be announced soon.

Event details

  • Wednesday 13 November 

  • Noon - 1pm AEST 

  • Free for IABC members, $50 for non-members

How to: access the member discount on Eventbrite:

1. Go to the Eventbrite booking page
2. Click 'Get Tickets'
3. In the ‘Promo code’, enter the email address associated with your IABC membership, and select 'Apply'
4. Member ticket options will show as unlocked. Select that option and finalise your purchase

Session

In this must-attend session, our speaker will unveil insights that empower communicators to move beyond operational roles and secure a strategic seat at the leadership table. These include:

  • Top 2025 trends including the impact of the US presidential election on business sentiment and the role of communication leaders 

  • The reality of adoption vs the impact potential of AI 

  • How to position yourself as an indispensable advisor in your organisation’s transformation.

  • Practical takeaways for engaging leadership and driving organisational change

  • Key agenda points to share with your CEO/ Leadership Team.

Don’t miss this opportunity to arm yourself with the knowledge and tools to shape the future of work – and your career! We look forward to seeing you there. 

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17 October

2024 IABC Victoria Deb Ganderton Oration